London School of
Economics and Political Science (LSE)
Modules
54
Methods of social research
Prerequisite
– 10 Introduction to sociology
This subject is
concerned with the nature of empirical investigation in the social sciences;
it considers in turn the various stages of the research process, the
different types of research strategies that are in use, and some general
methodological problems about the conduct of inquiry. The emphasis is
upon the design, execution and analysis of social surveys but, where
appropriate and relevant, other strategies are introduced.
Subjects that are
included are: the relationship between research and theory; conceptualisation,
measurement and operationalisation; experiments and quasi-experiments;
non-experimental research designs, especially surveys and panel studies;
approaches to sampling; questionnaire design and question wording; attitude
measurement and scaling; interviewing; participant observation; unobtrusive
measures; data coding and preparation; tabular presentation and interpretation;
elaboration and the search for ‘causes’; explanation and
understanding in social research.
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